About Us — House of Manohar | Vision, Mission & Values

1980

"At House of Manohar, quality is not just a standard. It is a way of life. For decades, we have been dedicated to producing products that reflect our unwavering commitment to excellence."

House of Manohar

₹581 M

Raised in BSE SME IPO
December 2025 · 100% Fresh Issue

78%

FY25 RoNW

35%

Revenue Growth

388%

PAT Growth FY24→25

Brands Under HOM

Our Story

A Tradition of Purity,
Trusted Since 1980

House of Manohar began its journey with a passion for delivering the finest, most authentic food products. Rooted in tradition and driven by quality, we have been a trusted part of Indian families for over 44 years. Our deep understanding of the agro-food sector and strong market presence across North India have enabled us to maintain a consistent supply chain and product quality.

Since 2017, SSMD Agrotech India Limited has evolved from agro-food trading to an integrated manufacturing company — now listed on the BSE SME platform and pioneering India's first mini dark factory for fresh delivery to consumers.

2017

Launched first production facility for gram flour — transition from trading to manufacturing

2018

Upgraded to a larger, more advanced facility to meet growing North India demand

2021

Added dedicated Chana Dal production, diversifying the product portfolio

2022

Set up Unit 3 at Mundka for puffed rice and ramdana under the Super SS brand

2024

Inaugurated fourth manufacturing unit with advanced technology and integrated packaging

2025

Listed on BSE SME (₹34.09 Cr IPO · Scrip 544621) and launched India's first mini dark factory — delivering freshly milled atta, spices, and oils within 10 minutes

Our Vision

Leading India's Food Revolution.

To become India's most trusted and innovative brand for fresh, high-quality daily essentials, delivering purity, speed, and reliability to every household.

We envision a future where every Indian family has access to pure, unadulterated food essentials — produced with care, delivered with speed, and trusted for generations.

Our Core Values

The Principles We Live By.

Six foundational values that guide every decision we make, every product we create, and every relationship we build.

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Trust & Integrity

We operate with honesty, transparency, and long-term commitment to our customers and stakeholders. Our word is our bond — in every transaction, every product, every relationship.

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Customer First

Every product and service is designed to deliver maximum value, quality, and satisfaction. We listen, we adapt, we deliver — putting families at the center of everything we do.

⭐

Quality Excellence

We maintain the highest standards in sourcing, production, and delivery. No shortcuts. No compromises. ISO certified across all facilities — because excellence is non-negotiable.

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Innovation

We continuously improve processes through technology and new ideas — from our pioneering mini dark factory model to our advanced manufacturing systems. Innovation drives our growth.

🙏

Respect for People

We value our employees, partners, and customers, fostering growth and collaboration. Every person who touches our products — from farmers to families — matters to us.

🇮🇳

Nation Growth

We aim to contribute to India's economy by building efficient and scalable systems. Our growth is India's growth — creating jobs, supporting farmers, and feeding families.

What We Stand For

Our Operating Principles

Built on innovation, customer focus, operational excellence, and sustainability — four values that drive every decision at House of Manohar.

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Quality Assurance

Every product that leaves our facility meets the highest standards of purity and consistency. Our ISO 22000 certified processes ensure that every batch — from raw grain to packed product — is rigorously tested and controlled. Quality is never negotiated at House of Manohar.

🌱

Sustainability

Responsible business builds lasting brands. ISO 14001 and ISO 45001 certified environmental and occupational health practices are embedded across all four manufacturing units. We continuously evolve our packaging, water use, and waste management.

⚙️

Efficient Production

State-of-the-art machinery, clean workspaces, and a skilled workforce ensure precision and consistency at every stage. Our four manufacturing units across Delhi deliver batch-to-batch reliability at scale — from milling to final packaging.

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Reliable Delivery

A structured, scalable supply chain covering Delhi/NCR, Haryana, UP, Punjab, and Uttarakhand. Our D2C mini dark factory channel delivers freshly milled atta, oil, and spices directly to consumers within 10 minutes of ordering.

Why House of Manohar

What Sets Us Apart

44 years of agro-food manufacturing, a public listing, and India's first mini dark factory — here is what makes HOM different.

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44 Years of Expertise

House of Manohar has been a trusted name in agro-food manufacturing since 1980. That is not just history — it is 44 years of perfecting processes, earning trade trust, and delivering consistent quality to families across North India.

✨

Uncompromising Purity

Zero adulteration across all products. No preservatives in our D2C range. Our gram flour, atta, sattu, and oils are made for families who refuse to compromise on what they eat — and we refuse to let them down.

⚡

D2C Mini Dark Factory

India's first mini dark factory for fresh agro-food delivery. Embedded inside housing societies, our micro-manufacturing unit mills atta, grinds spices, and presses oil to order — delivered within 10 minutes.

🏛️

BSE Listed · Fully Transparent

SSMD Agrotech India Limited is listed on the BSE SME platform (Scrip: 544621). Our financials, governance, and disclosures are publicly available — because transparency is the ultimate quality signal.

Our Leadership

The People Behind
Every Product

The Munjal family — backed by experienced governance professionals and a dedicated management team — brings together decades of agro-food expertise and a shared commitment to quality.

Chairman

Jai Gopal Munjal

Jai Gopal Munjal has been the driving force behind the House of Manohar Group’s legacy and success in the FMCG sector. With decades of experience in business strategy and manufacturing excellence, he has laid a strong foundation for the company’s growth and market leadership.

Under his guidance, the group has expanded its operations, introduced Manohar Agro, and set up state-of-the-art manufacturing facilities to meet the evolving demands of the FMCG industry. His leadership has been instrumental in fostering innovation, operational efficiency, and sustainable growth.

Managing Director

Ishu Munjal

A visionary leader, Ishu Munjal has played a pivotal role in shaping House of Manohar into a dominant force in the FMCG manufacturing sector. With a strong foundation in Information Technology and extensive hands-on experience, he has led the company’s evolution from inception to market leadership.

Under his strategic direction, the group launched Manohar Agro, established state-of-the-art manufacturing units, and pioneered Direct-to-Consumer (D2C) innovations, including mini dark factories and a 10-minute delivery model. His commitment to innovation earned him the Nationwide Awards Under 30 – 2024.

Chief Financial Officer

Dharmendra Sharma

Dharmendra Sharma plays a key role in driving financial strategy and operational efficiency. With over two decades of experience in financial management and planning, he has strengthened cost optimization, cash flow management, and financial controls.

Company Secretary

Rajesh Thakur

A qualified Company Secretary with strong experience in corporate governance, legal compliance, and board management. He ensures adherence to statutory regulations and facilitates smooth communication between stakeholders and leadership.

Independent Director

Priyanka Poddar

Priyanka Poddar brings expertise in corporate governance, financial strategy, and compliance. With experience in leading companies, she contributes to sustainable growth and strong regulatory practices.

Independent Director

Altab Uddin Kazi

With extensive experience in Income Tax, GST, and corporate affairs, Altab brings strong governance and compliance expertise. His leadership strengthens operational efficiency and regulatory frameworks.

Independent Director

Anuj Saraswat

A corporate governance expert and ICSI leader, Anuj brings over a decade of experience in compliance and strategic advisory, driving operational excellence and business growth.

Head Accountant

Ajeet

Ajeet leads financial operations, budgeting, and reporting with precision. His expertise in cost control and financial planning ensures strong financial discipline and operational efficiency.

Our Journey

From Trading to
BSE-Listed Innovator

Every milestone has been driven by one belief — that Indian families deserve better quality food products.

1980

The foundation is laid.

The Foundation

The Munjal family establishes its presence in Delhi's agro-food trade. A commitment to quality becomes the foundation of everything that follows. The HOM name becomes synonymous with honest agro-food trade across the capital's mandis.

Manufacturing Begins

HOM transitions from trading to manufacturing — launching its first gram flour (besan) facility in Siraspur, Delhi. The foundation of a manufacturing empire is laid.

2017

Manufacturing begins.

2021

Portfolio expands.

Portfolio Expands

A dedicated Chana Dal production facility is added — solidifying HOM's presence in the North Indian pulses market and expanding the distributor network.

New Category: Puffed Grains

Unit 3 is set up at Mundka Industrial Area, Delhi for puffed rice (murmura) and ramdana — the Super SS brand is born and the portfolio expands into cereals.

2022

Cereals category added.

2024

Advanced expansion.

Fourth Unit Inaugurated

HOM inaugurates its fourth manufacturing unit with specialised packaging integration and advanced production technology — significantly enhancing production capacity and enabling retail-ready consumer packing at scale.

BSE Listing + Mini Dark Factory

SSMD Agrotech India Limited lists on BSE SME (₹34.09 Cr IPO · Scrip 544621) and simultaneously launches India's first mini dark factory — delivering freshly milled atta, spices, and oils within 10 minutes.

2025

The big leap.

Awards & Recognition

Recognised for Excellence

Industry recognition, leadership awards, and quality certifications that affirm House of Manohar's standing in North India's agro-food sector.

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Nationwide Awards Under 30

Business Mint · 2024

MD Ishu Munjal honoured for pioneering India's first mini dark factory model for fresh agro-food delivery.

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BSE SME Listing

December 2025

₹34.09 Cr IPO · 100% Fresh Issue · Scrip Code 544621 · Listed on BSE SME Platform.

🛡️

ISO 22000 Certified

Food Safety · All Units

International food safety management standard across all four production facilities.

🌱

ISO 14001 Certified

Environmental Management

Eco-friendly manufacturing commitment across all operations and facilities.

⚙️

ISO 45001 Certified

Occupational Health & Safety

Highest occupational health and safety standards maintained across all four manufacturing units.

Building Excellence,
Delivering Trust

A Tradition of Purity,
Trusted Since 1980

Leading India's Food Revolution.

Redefining Food Excellence.